Cookie Policy
Cookie Policy
Below you will find information on how Birkenstock digital GmbH (“we” or “Birkenstock”) uses cookies or similar technologies:
What is a cookie?
Cookies are text files containing small amounts of information that are placed on your computer or mobile device when you visit a website. Cookies allow a website to recognize your device.
Why does Birkenstock use cookies and similar technologies?
Cookies are necessary for a multitude of tasks such as efficiently navigating between different pages, remembering customer priorities, and generally improving the user experience. Cookies can also help to better tailor advertising to your interests.
Does Birkenstock use cookies for marketing and evaluation purposes?
We use the information collected by cookies to identify user behavior, to deliver content and offers, and for the other purposes described below. Some of the cookies we use do not collect any information regarding user identification.
In other cases, we are able to link information collected by cookies (including information from cookies we have placed on third-party sites through our advertising) to an identifiable individual.
In other cases, we are able to link information collected by cookies (including information from cookies we have placed on third-party sites through our advertising) to an identifiable individual.
Does Birkenstock use “third-party cookies”?
Some of the cookies we use come from third parties, such as Google Analytics, Google Remarketing or Pinterest, which help us analyze the use of our website and improve your user experience, in order to integrate external content and offer content and advertisements optimally adapted to your interests.
Further information on “third-party cookies” is available in the following summary.
Further information on “third-party cookies” is available in the following summary.
Does Birkenstock use tracking technologies that do not use cookies?
We may also use web beacons (including conversion pixels) or other technologies used for the same purposes as described above and integrate them into our website and affiliated websites to determine whether links have been clicked. Web beacons do not place any data on your device but, together with cookies, are able to monitor website activity. The following information on cookies applies equally to web beacons and similar technologies.